At Bethel Beverage, we bridge timeless Ethiopian tradition with modern craft innovation. We proudly honor the rich heritage of Tej, the cherished honey wine. Our flagship Bethel Tej line reimagines this centuries‑old drink, offering smooth, dry, and vegan varieties crafted with authenticity and care.

Alongside Bethel Tej, our Blue Nile Beer brand draws inspiration from the strength, beauty, and cultural significance of the Blue Nile River. Blue Nile Beer reflects our commitment to quality, delivering modern craft experiences rooted in deep tradition.

Together, Bethel Tej and Blue Nile Beer represent the heart of Bethel Beverage. We are storytellers of heritage and creators of modern experiences, guided by culture and craftsmanship. Every bottle reflects a journey that connects tradition and innovation, bringing people together across generations and cultures.